Simon Holliday is the Founder of H2 Gambling Capital, which he established in September 2008. H2 Gambling Capital is the UK based leading supplier of data regarding the global gambling (betting, gaming and lotteries) industry. He and his team collect and analyse data for both online and land-based gambling markets, produce forecasts and written material both for the company's off-the-shelf subscription service and on a bespoke basis for clients. During the past 18 years Mr. Holliday has supplied information or worked with over 1,000 organizations operating in, supplying to or analysing the gambling industry. H2’s data has been quoted in much of the leading media including, the BBC, Bloomberg, the Economist, the New York Times, the Financial Times, the New Yorker, CNBC and Time Magazine. Within the sector H2 is the official data partner of eGaming Review. Previously, Mr. Holliday was a Partner at GBGC which he co-founded in 1998.