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Evolving sports sponsorship

May 14, 2019
ELEVATOR
ESPORTS , SPORTS BETTING , ILOTTERY
The first partnerships between sports and gambling that rely on the availability of legal sports betting have been signed and there is more to come. This session will envision what that relationship could look like in terms of marketing and fan experience and how best to activate the benefits of sports sponsorships.
Chairperson
Terry Lyons, Sports and Marketing Communications, Co-Founder of Boston Ventures Community Sports - Terry Lyons Sports Marketing and Communications LLC
Speakers
Adam Davis, Chief Revenue Officer - Harris Blitzer Sports & Entertainment
Dr. Laila Mintas, Chairwoman - Strategic Advisory Board, Bet.Works
Keith Wachtel , Chief Business Officer - NHL
Randall Boe, Commissioner | Executive Vice President & General Counsel - Arena Football League | Monumental Sports & Entertainment

Supporting Partners


 

Global Advisory Partners

Global Legal Partner


 

Strategic Partners


 

Global Partners


 

Media Partners

Legal and Regulatory Advisor

 


 

Official Publications